Grounding your brand means anchoring it in the customers' present & future reality.
Listen, research, ask questions, do workshops. Do the groundwork.
Seize opportunities in brand strategy. Define the common ground with ideal customer.
Set comms objectives and each step towards your customers.
Brief the creatives and offer support through the process.
These are our services:
1
Desk research, studies or bespoke research.
Workshops inside your company.
Brand audit.
Problem diagnosis.
2
Structure for information.
Brand strategy that includes brand architecture, brand positioning, benefit ladder, customer insights and journey, TOV & more.
3
Communication strategy that includes a master plan correlated with objectives and customer journey, next steps, media proposals.
4
Creative brief for graphic designers or creative teams for every campaign.
Support throughout the creation, execution and implementation of the campaigns.
Design of suited outcome measurements.
We don’t like to just check things off a list.
So that’s why we usually create solutions for the particular needs of our clients.
FEET ON THE GROUND, MIND RUNNING WILD
We believe in clarity and simplicity. We’re going to sound more like your customer and less like a marketing specialist.
We like to be excited by our work. So we’re trying to create brands that excite clients, creatives and customers alike.
We think that important things don’t change that fast. That’s why our deep-rooted brands will hold ground for years to come.
We’re not experts. You are the expert. We’re here to support your business and to learn every day. But every time we do our work, we make sure it is the best we can do.
